
All Episodes
Episodes
147: 3 Tactics Gov. Andrew Cuomo Used in His Resignation Remarks to Repair His Reputation
It was inevitable. On August 10, 2021, Gov. Andrew M. Cuomo announced he was stepping down from his position after an investigation found he sexually harassed 11 women. Cuomo's announcement was his chance to respond...
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146: How to Tell the Painful Truth in a Crisis When You'd Rather Not with Mike McGill
Have you ever had to work around an issue where your leadership did not want to own up to the truth?We all know that sometimes, the truth can be ugly. There are many business situations where privacy and confidential...
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145: How to Be the Best Virtual Presenter Anyone Has Ever Seen with Karin Reed
The abrupt shift to virtual meetings in March 2020 was traumatic for many companies and organizations that had to keep operations running while managing a new form of communication. Instead of focusing on what worked...
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144: How to Prepare for and Bounce Back from Disaster with Edward Segal
A week doesn't go by where there isn't a splashy scandal or crisis situation that leads to a PR nightmare for an organization or brand. This episode with veteran public relations expert Edward Segal is based on the...
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143: How One Email Brutally Destroyed a Business Overnight: The Ava Lane Boutique TikTok Takedown
When an email meant for one person goes to the wrong person. It can be a disaster. When that email goes viral because the unintended recipient shared it to TikTok -- it was a reputation teardown.When a recent college...
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142: Is it Time to Cancel ‘Cancel Culture?’ The Answer from USA Today's David Oliver
Is it time to cancel the cancel culture once and for all? Not really. But it might be time to rethink what the term actually means. Many people know the online shaming that happens when a person's past actions,...
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141: How to be a Super-Likable Person That Everyone Will Want to Talk To
A podcast listing 10 easy ways to become a super-likable person that people will want to talk to. Whether you are attending a conference, a meeting, or dinner, learn how to exude likability that will help you connect...
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140: 3 Powerful Ways to Include PR in Civic Engagement with Tonya McKenzie
Coming out of a tumultuous year has meant changes in how organizations communicate to their audiences. It seems that there is greater need to understand what is behind the motives of companies. People not only ask,...
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139: How to Make Pride Month Matter in Your Communications with Anthony Hayes
June is Pride Month. A time to acknowledge and celebrate the Lesbian, Gay, Bisexual, Transgender, and Queer (LGBTQ+) community. But behind the jubilant events and rainbow flags, there is a community of people who...
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138: How to Ease Discussions on Race, Racism and Other Complicated Topics with Jeffrey Blount
As people strive to improve conversations about race and racism in this country, the environment for speaking about both seems to be constantly shifting. What is appropriate to say? What will offend? What is genuine?...
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137: How to Score an SEO Advantage When Writing a Press Release with Rich Brooks
A press release is one of the most powerful ways to communicate news and events. And one of the most powerful ways to write a press release is to create it with SEO-friendly words to help rankings in search engines....
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136: Learn How to Make Your Reputation So Powerful It Can't be Canceled by Anyone
Are you someone who hesitates to talk about matters that matter to you because it is easier to stay quiet and avoid the backlash because you are responsible for other people's well-being? Yeah? Well, me too. I...
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