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Indestructible PR Podcast with Molly McPherson

Indestructible PR Podcast with Molly McPherson

Hosted by: www.mollymcpherson.com/podcast

Every week, nationally-recognized crisis management expert Molly McPherson, also known as the "PR Lady" on TikTok, mixes strategic public relations lessons with weekly reveals of behind-the-scenes PR moves from...

All Episodes

Episodes

123: How to Spot the Guilty Culprit From This Type of Media Response: Tells from Ted Cruz to Andrew Cuomo

Whenever there is a crisis, there is often the truth, and then there is the story we hear. Managing a crisis in the age of social media isn't easy, especially when there are so many people with an opinion and a...
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122: How to Use Social Media In Emergency Situations: Winter Storm Edition

Power outages and no running water have left Texas and other parts of the South reeling from the effects of a deep freeze in mid-February that has created a huge communication need for services that meet the most...
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121: The Absolute Best Response For a Friend Diagnosed with an Illness

Just found out your dear friend or family member was giving a scary diagnosis?Do you not know how to deal with it? Wondering how to respond?This episode is here to help.A deeply personal episode about how to respond...
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120: One Piece of Content You Don't Want to Miss Sharing This Month

The first day of February opens a month that offers many opportunities to acknowledge the achievements and struggles of this group, both past and present.In this episode, why many companies and organizations may...
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119: How to Manage Communications When You Work For a Difficult Boss with Dr. Abby Medcalf

Sometimes the hardest part of dealing with a bad news story for communicators, is dealing with a boss whose opinions or behavior become the story. In an episode inspired by the recent story of the CEO of a restaurant...
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118: How to Deliver Bad News

Is there anything worse than having to deliver a message to someone when you know they don’t want to hear it? Not only is it one of the most dreadful conversations you can have, it can also lead to permanent pain if...
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117: Damage Control: How to Recover from a Tainted Reputation with Warren Weeks

There does come a point when someone’s behavior puts them in a place of no return when it comes to the acceptance of the public. But where is that line? And who draws it? Was it wrong to attend President Donald...
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116: What Executives Should Know About Speaking Out on Politics and Social Issues

There were a lot of questions surrounding the storming of the U.S. Capitol last week. Of the many—what should my company say, if anything, about the events in Washington, D.C.?  My guest, Anthony Hayes, sets out a...
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115: The ONE Word That Will Stop a Crisis Dead in its Tracks

After Hilaria (ahem, Hillary) Baldwin became the subject of a huge, trending news story during one of the slowest news weeks of the year—she and husband Alec needed a solid response plan. One course of action, of...
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114: COVID-19 Communications: The Best Advice from PR Experts

The third part of a series on the best communication tactics during COVID-19, these are episodes I am replaying that are still relevant today as they were in the spring of 2020.*I have assembled a group of savvy...
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113: How to Lead In a Time of the Coronavirus: 7 Ways to Inspire Confidence

The second part of a series on the best communication tactics during COVID-19, these are episodes I am replaying that are still relevant today as they were in March 2020.The focus is on leadership during the pandemic....
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112: How to Write for COVID-19 with Ann Wylie

Communicators who have been responding to the outbreak of the coronavirus since last spring know how stressful it can be to write the content about your organization's ongoing response.  I hear you. That is why I...
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