Speaking

Topical and Timely

Check out the topics that Molly speaks on below.

Molly McPherson speaking

Digital media, specifically social media, can make or break a career, ignite an organization or send it up in flames. It’s critical to learn how to take command of the messaging behind the brand and use social media, crisis communications, traditional media and public relations to your benefit.

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Confident Communications for Women

If there was ever a time for women to make a mark in the workplace, it’s now. But many women have trouble getting heard in professional conversations. Sometimes their words, conversational style, and tone can override what they are trying to say both online and off and destroy their intended meaning. This session provides helpful strategies for helping women speak persuasively and with clarity.

Learn the words and phrases that help project an authentic voice of leadership as well as the words that clutter up the vocal style including the one word that sabotages many women in the workplace by making them seem less competent, confident, and self-assured than they are. Whether you’re new in your career or a long-serving employee, this session will bring valuable self-awareness of your communication strengths and weaknesses.

The New Rules of Co-op Reputation Management

Best Practices for Determining If, When and How to Respond to Issues from Member Dissatisfaction or How to Spot Trouble on the Horizon

As more and more electric cooperative members are finding new ways to be heard, the same rules of response no longer apply. Social media and online activism have transformed reputation threats, particularly with the speed at which co-op issues can blow up. How should the co-op respond, if at all?

 

This session will offer critical learnings from outside organizations and provide best practices for managing hot-button issues in today’s sensitive communications environment. The presentation includes the viewing of a produced video on the background of consumer and activist attacks against an organization

 
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The Secrets of Social Media: Clues for Connecting with your Members

Social media isn’t just a place to connect, networks like Facebook can also reveal all the secrets to figuring out the mindset of your customer. The communication landscape is radically different than it was twenty years ago for many organizations and many of those changes are happening online, specifically on Facebook. As the number of customers using the social network continues to rise, so does the need for communicators to manage their organization’s messaging in person, online, and on social media. Learn to spot the clues that uncover the secrets to your customers.

The Bully Pulpit: Modern Communication Tips from our History's Leaders

This 45-minute presentation offers a timeline highlighting successful communication strategies that hold the test of time. Whether you need to build your communications skill set or just refine it, this talk provides valuable skills for all 21st-century leaders.

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“MOLLY WAS DEFINITELY ONE OF OUR MOST POPULAR SPEAKERS THIS YEAR. SHE WAS NOT ONLY ENTERTAINING AND INSPIRING BUT ALSO THOUGHT-PROVOKING. SHE REALLY KEPT THE AUDIENCE ENGAGED.”

Noelle Grattan
Creative Director, Five Line Creative
Organizer, Creative Mornings, Portsmouth, NH Chapter

Additional Samples of Workshops

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