The Indestructible PR® Playbook

Your Secret to a Crisis-Proof Reputation—
No Fear Required.

Ever catch yourself reacting to bad news with shaky hands and an even shakier plan? That ends now. Grab the same battle-tested system I’ve used since 2007 to help clients ditch panic and defend their reputation, no matter how intense the heat gets.

Grab the Playbook


What’s Different About This Playbook?



Let’s be honest: most crisis “guides” just feed your anxieties with doomsday warnings, or bury you under academic fluff.

My Indestructible PR Playbook flips the script.

It’s a mind game as much as it is a strategy. Step one? Stop letting fear drive the bus. Because when fear’s in charge, you end up with half-baked excuses and a tarnished reputation.

This is the playbook that keeps you calm, clarifies your next move, and gives you a moral footing so you can address chaos without losing your soul.

Here’s How It Works

 

01

Get Immediate Access to the Playbook


Section 1: “Setting the Stage”

Uncover why most crisis responses fail and how fear-driven decisions can spiral into PR disasters. You'll learn the psychology behind effective crisis management and how to stay strategic when stakes are high.

Section 2: “The Crisis Mindset Reset”

Master the proven technique to transform panic into purposeful action. This section gives you the mental toolkit to remain clear-headed and make sound decisions when everyone else is losing their cool.

Section 3: “The Indestructible PR® Framework”

Dive into the step-by-step framework that's guided brands through social media storms, public controversies, and corporate challenges. You'll learn exactly when to speak up, when to stay quiet, and how to craft messages that resonate.

Section 4: “Rapid-Response Tools & Templates”

Get your hands on battle-tested templates, checklists, and decision trees that eliminate guesswork in crucial moments. From social media statements to internal communications, you'll have everything ready to deploy at a moment's notice.

Section 5: “Fast Case Studies & Lessons Learned”

Learn from real-world crisis scenarios and see the framework in action. Each case study breaks down what worked, what failed, and the key takeaways you can apply to protect your own reputation.

Section 6: “Future-Proofing & Final Takeaways”

Build a crisis-resistant foundation for your brand's future. You'll learn how to spot potential issues before they explode, create early warning systems, and maintain stakeholder trust through any challenge.

 

02

Your Digital Copy Arrives in the Mail

Your 64-page Playbook is being prepared for shipping to the address you provided during checkout. You'll receive a tracking number as soon as it ships. 

03

Enjoy All 2025 Updates—Free

Let’s face it: Social media evolves daily. Whenever I refine the Playbook or add new insider tips in 2025, you’ll get them at no extra cost. It’s like buying a lifetime VIP pass to crisis management upgrades.

 

A Quick Tip Before You Start

I find it helpful to jot down any crisis scenario rattling around in your mind right now. Maybe it's a social media snafu brewing or a leadership decision that might blow up soon. Whatever it is, keep that scenario top of mind as you read. The examples will click faster, and you'll see how to use the Playbook in real life—no guesswork.

Here’s How It Works (Even Before It’s Fully Done)

 

01

Get Immediate Access to Sections 1 & 2


Section 1: “Setting the Stage”

Start with a crystal-clear look at why most crises implode (hint: fear takes the wheel).

Section 2: “The Crisis Mindset Reset”

Learn my surefire technique to switch your brain from panic to poise in minutes.

 

02

Join Me Live on February 12 at 2 PM ET

  • We’ll walk through the entire Indestructible PR formula. This is where I’ll reveal how to get leadership buy-in and transform your crisis response from scattershot to strategic.
  • You can ask questions, share challenges, and see exactly how to apply the Playbook in real situations—while your boss (or the media) breathes down your neck.
  • Can’t make it? No problem, I’ll record it. You’ll still get the full scoop on my proven framework.

 

03

Receive the Complete Playbook on February 12

Right after our live session, I’m releasing the final sections. No drip-feeding, no waiting games—just the full, finished system at your fingertips.

 

04

Enjoy All 2025 Updates—Free

Let’s face it: Social media evolves daily. Whenever I refine the Playbook or add new insider tips in 2025, you’ll get them at no extra cost. It’s like buying a lifetime VIP pass to crisis management upgrades.



Grab It Now for $997


Because the second a crisis breaks, the last thing you want is to fumble for answers. Invest in your peace of mind and moral clarity, and let fear know it’s no longer welcome.

Buy Now

 


Your Bonuses 


 Quick Fix Playbook: Your First 24 Hours  (Value: $197)

Speed is everything on Day One. Use this to avoid paralyzing mistakes and get your messaging out before the rumor mill spins out of control.

 Response Blueprint: Strategic Guide  (Value: $297)

No more “Uh, so what do we say?” moments. This blueprint pinpoints which words to use, how to say them, and when to release the statement—so you don’t end up fanning the flames.

 Crisis Roadmap: Full Recovery Protocol  (Value: $497)

Address the immediate crisis, then set your path to rebuild trust stronger than before. Think of it like a guided journey (minus the cheesy motivational fluff).

Three Key Benefits of Joining Now

 01 


Conquer Fear, Gain Control

 

The real killer in a crisis isn’t the public backlash—it’s losing your cool. With Sections 1 & 2, you’ll learn mental resets that keep you focused and grounded, even if your phone won’t stop buzzing.

 02 


Don’t Just Manage the Crisis—Own the Outcome 


The real killer in a crisis isn’t the public backlash—it’s losing your cool. With Sections 1 & 2, you’ll learn mental resets that keep you focused and grounded, even if your phone won’t stop buzzing.

 03 


Credibility That Sticks

 

It’s one thing to avoid a scandal; it’s another to come out looking better than before. This system shows you how to not only contain the damage but also elevate your reputation over the long haul.

A Word from Molly


“I’ve guided hundreds of clients—yes, literally hundreds—through PR catastrophes and panic-inducing crises.

The ones who’ve stuck to my system have come out looking like calm, collected pros, even when the world seemed dead-set on ripping them apart. The only time this Playbook ever backfired? When someone ignored half the steps.

 

Turns out, if you follow the darn thing, it just plain works.”

Time to Silence the Panic & Be Indestructible


If you’re done letting fear run your show, snag the Indestructible PR Playbook now. Start with the first two sections, master your mindset, and join me on February 12 for the inside track on leading through turmoil without sacrificing your conscience (or your sanity).


Ready to feel indestructible under fire?

Yes, Give Me the Playbook