All Episodes
Episodes
78: The Do’s and Don’ts of Video Conferencing
With over 200 million people now using Zoom to connect (btw, that’s up from 10 million users from just a couple of months ago), this signals a major shift in the acceptability of using tech to communicate. If you’re...
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[Bonus] Connecting and Branding in a Time of Crisis with Kathleen Lucente
Yes, Virginia, you can still brand your company during a crisis. On this special BONUS episode of the podcast, learning how to market, brand and skirt a crisis in the time of the Coronavirus. As the owner and founder...
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77: How to Navigate Through a Crisis: Leadership for a turbulent time with special guest Rear Admiral (ret.) Timothy Sullivan
In a time of crisis, most of us look to our leaders for both guidance and inspiration. In the turbulence of the current COVID-19 crisis, it helps to tap into the minds of former leaders. With over 36 years serving in...
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[Bonus] How CEOs Can Lead the Way Through a Crisis with Julia Angelen Joy
Molly McPherson, the creator of the COVID-19 Communication Response Kit, speaks with public relations expert Julia Angelen Joy from Z Group PR, about the best leadership values for CEOs to possess during the...
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76: Torpedoing the Commander of the USS Roosevelt: Between the Devil and the Deep Blue Sea
If someone is between the devil and the deep blue sea, they are in a difficult situation where they have to choose between two equally unpleasant courses of action. Capt. Crozier made a decision, and it wasn't...
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75: How to Write a Memorable Quote
You know a memorable quote when you hear it. You see it published repeatedly or going viral on social media, you have a quote for the ages. We are weeks into a global pandemic and there are multiple heads of...
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[Bonus] The Cooperative Way of Operating During a Pandemic with Adam Schwartz
Adam Schwartz, the founder of The Cooperative Way, speaks with Molly McPherson, creator of the COVID-19 Response Kit about the best practices for cooperatives to follow during the first stages of the coronavirus...
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74: How to Lead In a Time of the Coronavirus: Seven Ways to Inspire Confidence
You can’t make it very far in March 2020 without seeing some kind of news article or social media post regarding COVID-19. This also makes it very easy to identify the leaders who get it, and the ones who are missing...
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73: Communicating COVID-19: The Best Advice for Informing Your Stakeholders During The Pandemic
If you’re struggling with how to communicate your way through the coronavirus crisis, then this episode is for you.I’ve assembled a group of savvy professionals working in crisis and risk management, public relations,...
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72: Help! I lost my voice. Now what?
It can happen to anyone. You’re out of town at a conference or event, and less than 24-hours before you’re set to take the stage for a talk, your voice decides to completely give out. Without access to your kitchen or...
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71: 6 Secrets for Starting a Conversation with Anyone
All wonderful relationships began with a conversation.That’s why having a conversation starter handy is the gateway for a future connection with a person, whether it be for networking or in a new friendship. These are...
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70: How to Conduct an Astronomically Bad Press Conference
Imagine planning a press conference to address a widely publicized cheating scandal and rebuild your baseball team’s reputation. You’ve got your lineup set for what should be a home run, but you end up striking out....
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