123: How to Spot the Guilty Culprit From This Type of Media Response: Tells from Ted Cruz to Andrew Cuomo
Whenever there is a crisis, there is often the truth, and then there is the story we hear.
Managing a crisis in the age of social media isn't easy, especially when there are so many people with an opinion and a Twitter account.
To get it right means you need to respond in a manner that makes it go away. Fall into this trap that so many people ensnarled in a crisis do, and you'll never survive.
On this episode, the one crisis response tactic that so many people have used to get themselves out of the line of fire,.
Listen for this one response that is the ultimate defense mechanism, but nowadays only leads to a bigger crisis.
Mentioned in the episode:
- How to Apologize During a PR Crisis: Why Ellen DeGeneres Kept Quiet (And Why You Shouldn’t)
- How to Admit Your Mistakes: The Ellen DeGeneres Apology
- How to Write a Memorable Quote
Listen + Subscribe Stitcher or Apple Podcasts
More from Molly McPherson:
- Join PR Confidential on Patreon
- Getting flamed on Social Media? I can help you. Click here for Crisis Communication Support.
- Linktree
- TikTok
- Twitter/X
- YouTube
- Listen and Subscribe to Apple Podcasts
- Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis
- Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis - Audio Book
© 2024 Indestructible PR Podcast