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If you're frustrated and worried about how to communicate in today’s highly-scrutinized media environment,

Molly has you covered.

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Learn how to respond in the right way at the right time with public relations expert Molly McPherson, APR. This podcast is your guide for examining how communications can make or break a brand, organization, or leader—discussing the best practices in PR, digital media, crisis communications, and social media.

The podcast offers a mix of analysis of current events and interviews with newsmakers, communications professionals, and business experts from Molly's 20+ years of public relations and crisis communications expertise working for FEMA and heading communications for the cruise line industry.

Everything is PR.

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The Confident Communications podcast is available for online listening on all the major podcast apps, as well as here on my website. Subscribe using your preferred podcast player by following the links below and make sure to leave a review!

Molly McPherson

About Your Host

Molly McPherson is not your average public relations practitioner. She can whip out a media statement, geek out over how a crisis started and knows her way around Twitter but when you get right down to it, her role is to help leaders protect themselves in the digital age. 

Molly's combined experience as the head of communications for the cruise line industry and her role in shaping FEMA's online media efforts turned into a passion for helping organizations and their leaders feel comfortable communicating in the digital age. She is the founder of the online training program, Confident Leader Network and loves to talk about current events and how *not* to become the subject of the next viral news story. 

10 Moves to Protect Your Online Reputation

May 14, 2019

Back in the day, you relied on personal relationships when deciding whether to do business with someone. While that’s still the case in a lot of circles, even more popular is our good friend Google. I don’t know about you, but I often Google the name of someone who cold calls me–for a media interview,…

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how to respond to bad reviews

Yelp! I Got a Bad Review! (Now What?)

May 7, 2019

As many as 90% of people check out reviews on social media and business or industry websites before buying. That means your reviews matter. But what matters even more is how you respond to reviews your customers leave online. Unfortunately, you don’t have time to manage your reviews all day long. And you shouldn’t. What…

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How to Be a Great Spokesperson: A Reporter’s Perspective

April 30, 2019

I spent a good part of my career working with the media as a crisis communications and public relations professionals. The journalists I met had a passion for finding the story and making sure the public heard it. One of the journalists I encountered throughout my career was Jeanne Meserve, an anchor and correspondent for…

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social media tips

5 Quick Hits for Using Social Media

April 23, 2019

Major League Baseball hits a home run when it comes to social media strategy. But you don’t have to be a multi-billion dollar enterprise to get noticed and stay relevant. With a few small tweaks, a little time blocked on your calendar and some thought and strategy, you’ll be hitting social home runs with the…

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how to use a hashtag

How the heck do you use a hashtag?

April 16, 2019

Do you know the power of a hashtag? (Do you even know what a hashtag is?) I get asked about hashtags a lot in my business, and it’s not uncommon to feel like a #dinosaur. Shoot, I question myself every time I use a hashtag–still! There’s no shame in not knowing what a hashtag is…

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