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Public Relations expert Molly McPherson, APR, is your guide to examining how communications can make or break a brand, organization or leader. Discussing the best practices in PR, digital media, crisis communications and social media.
The podcast offers a mix of analysis of current events along with interviews with newsmakers, communications professionals, and business experts from Molly's 20+ years of public relations and crisis communications expertise working for FEMA and heading communications for the cruise line industry.
Everything is PR.
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The Confident Communications podcast is available for online listening on all the major podcast apps, as well as here on my website. Subscribe using your preferred podcast player by following the links below and make sure to leave a review!
About Your Host
Molly McPherson is not your average public relations practitioner. She can whip out a media statement, geek out over how a crisis started and knows her way around Twitter but when you get right down to it, her role is to help leaders protect themselves in the digital age.
Molly's combined experience as the head of communications for the cruise line industry and her role in shaping FEMA's online media efforts turned into a passion for helping organizations and their leaders feel comfortable communicating in the digital age. She is the founder of the online training program, Confident Leader Network and loves to talk about current events and how *not* to become the subject of the next viral news story.
I’ve heard a lot of disparaging remarks about Millennials during my talks and workshops, and after asking other generations their thoughts on these so-called youngsters I’ve decided it’s time to give them a break. The thing is, most people’s perceptions of Millennials are wrong. Not only are they not the lazy, entitled narcissists I’ve heard…Read More
LinkedIn is the online version of walking into a conference or big networking event, according to my guest on this week’s episode of the Confident Communications podcast. Kristal Hicks is founder of JOBTALK, where she helps everyone from new college graduates to those looking to transition in their careers to optimize their LinkedIn profiles for…Read More
Leaders need to continue to work to be more relevant in the modern age. As technology changes, it can become more and more difficult to stay in the know. But if you’re off the grid and not online–or struggle to keep up with new communication trends–you’re hurting your brand. This week on the Confident Communications…Read More
It’s happened again. A high-profile man accused of inappropriate conduct. Even those with the PR staff to back them up don’t always respond appropriately when their reputation is being attacked. That’s exactly my take on the recent man in the spotlight: Tony Robbins. This week on the Confident Communications podcast, I’m dissecting the accusations against…Read More
The thought of a call from the media, or (yikes!) a request for an interview is the stuff of nightmares for many business owners and executives. But it’s also par for the course if you want to stay ahead of the story, put out the right message and stay transparent and relevant to your audience.…Read More