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Learn how to respond in the right way at the right time with public relations expert Molly McPherson, APR. This podcast is your guide for examining how communications can make or break a brand, organization, or leader—discussing the best practices in PR, digital media, crisis communications, and social media.
The podcast offers a mix of analysis of current events and interviews with newsmakers, communications professionals, and business experts from Molly's 20+ years of public relations and crisis communications expertise working for FEMA and heading communications for the cruise line industry.
Everything is PR.
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The Confident Communications podcast is available for online listening on all the major podcast apps, as well as here on my website. Subscribe using your preferred podcast player by following the links below and make sure to leave a review!
About Your Host
Molly McPherson is not your average public relations practitioner. She can whip out a media statement, geek out over how a crisis started and knows her way around Twitter but when you get right down to it, her role is to help leaders protect themselves in the digital age.
Molly's combined experience as the head of communications for the cruise line industry and her role in shaping FEMA's online media efforts turned into a passion for helping organizations and their leaders feel comfortable communicating in the digital age. She is the founder of the online training program, Confident Leader Network and loves to talk about current events and how *not* to become the subject of the next viral news story.
The month of June in the year 2020 will always be known as the month that racial inequality was recognized at a global level and discussed on a digital level like never before in history. One area of the discussions that arose from this month – the experience for racial minorities in the workplace. On…
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In the week leading up to June 19, 2020, many communicators were faced with the question: to celebrate Juneteenth or not to celebrate Juneteenth on the company’s social media feed. For big brands, the choice was an easy one to make: definitely. But if you’re that lone communicator still agonizing over your organization’s silence…
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As organizations grapple with their responses over recent racial injustice issues, many boards of directors are recognizing the need to change policies at practices at the organizations they govern. However, one overlooked policy could bring the greatest scrutiny straight back into the boardroom – the lack of diversity on the board. On this episode of…
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A sense of belonging is a human need. People need personal connections to feel accepted and supported. Without it, the feeling of exclusion can create toxic environments at home and at work. According to my guest, the key to these personal connections to feel accepted and supported can come from the traits, tragedies, and traumas…
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The emotions are raw, the disbelieving television coverage from the protests and riots over George Floyd’s death is fresh. In such a tragic and confusing time, one thing is clear – the actions from four officers from the Minneapolis Police Department created a nationwide outrage that spilled onto the streets of Minneapolis and St.…
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