As leaders and communicators head into month three of responding to the coronavirus outbreak, many are starting to feel the stress creating content.
I know I feel it. However, writing would feel far more overwhelming to me if I couldn’t tap into one of my favorite writing resources: my favorite writing coach, Ann Wiley.
Her workshops have transformed my writing, and now I’m sharing these valuable writing tips with you
In this episode, Ann teaches how to write during a crisis to make your messages clear, compassionate, and confident.
You’ll learn how to balance communicating early and often in an environment that’s changing by the minute.
- [5:06] Discover Ann observations for how writing has evolved over the course of her diverse career.
- [7:16] The value of communicators, specifically writers, during this pandemic.
- [9:15] Tips on using the right tone in your writing.
- [11:45] How COVID communications have changed from the first few weeks to now.
- [13:45] Learn how to address the specific needs of your audience.
- [16:48] Ways to write more confidently.
- [21:02] How should leaders write around a situation like applying for the PPP loan?
- [23:23] How do you write “I don’t know,” and should you even write in the first place?
- [24:30] How to write with clarity.
- [28:05] Is it possible to over-communicate?
- [31:30] Lessons we’ve learned from initial COVID communications.
- [33:00] Ann’s top tips for writers during the COVID-19 crisis.
Mentioned on the episode:
- Ann’s E-Zine
- Rev-Up Readability Workshop
- Ann’s Membership Site
- Get the COVID-19 Communication Response Kit – an online resource for business communications in response to COVID-19.
- Connect with me on Twitter.
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© Molly McPherson 2020
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