MMP_PodcastTemplate_Ep13

Covington Chronicles: When an “Encounter” Goes Viral

When a big news story hits the airwaves, we all tune in. Of course, we all want to know what’s going on in our world, but sometimes we tune in because we thrive on seeing the media fallout.

We recently heard, and saw, the story of Nick Sandmann, a Covington, Kentucky teen who was caught on camera with what looked like a smirk on his face while allegedly staring down a Native American protester.

But did we really hear the whole story? In this week’s episode of the Confident Communications podcast, I’m sharing the three different angles to this story, why it caused a media firestorm and the dangers of watching something like this unfold from just one point of view.

There are many factors in play and not every player reacted favorable in the public eye. But you might not expect who’s communication style was a win and who needed better public relations support.

Mentioned in This Episode

© Molly McPherson 2019

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About Molly

Molly McPherson, M.S., APR, combines her knowledge of current communication practices with years of news and PR experience to develop the right plans and messaging for clients to protect and build their reputations. Molly founded the Communicate with Confidence Leadership Training Program and frequently speaks on crisis communications, public relations and social media.

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