How to keep your cool when responding to bad reviews
When your business has an online presence, it’s bound to happen. A customer is less than satisfied and leaves a one-star bad review on your Facebook page, on Yelp or on Google. Or someone leaves a negative comment on one of your business posts on Facebook or LinkedIn....
The Boomer CEO: Do I Really Need to Be on Social Media?
1. Do I really need to be on social media? You don’t have to, but here’s why it’s a smart move: When a leader has an active presence on social media it shows the world (and your customers, board, stakeholders, and employees) that you’re not only listening but that...
How Executives Are Being Eaten Alive by the Social Feed
Recently, I conducted a communication training session for a group of board members just as news of the turmoil at Uber began swirling. I felt the situation at the car-sharing tech giant was the perfect illustration of the urgent need for reputation management at the...
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