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Last updated on Tuesday, August 4, 2020

How to Win an Argument Every Time

Proven Strategies for Getting Your Point Across (To Anyone) If you've felt like the cultural climate is more divisive than ever, you're not alone. According to the Pew Research Center, 85% of Americans believe that the nature and tone of political debate in...

Should brands speak out on race or stay silent?

What are the risks and benefits to your business for speaking out about racial inequality and violence? This morning, I was a presenter at a sales and marketing conference. The experience was certainly of the moment: The setting was virtual The topic was reputation...
Bully!: Presidential Communications Throughout the Ages

Bully!: Presidential Communications Throughout the Ages

More than ever, being President of the United States means you need to be at the top of your game as a communicator. And no matter what you think about current or past presidents, each one had his own challenges and triumphs when it comes to communicating with the...

How to Put Away Weak Speak and Communicate Differently

How to Put Away Weak Speak and Communicate Differently

There is no true “best” communication style, but it is true that men and women communicate differently in the workplace. And it’s often men that make the bigger impact because of this. If you’re a woman, it can feel sexist and old-fashioned. And it is. But it’s also...

How to keep your cool when responding to bad reviews

How to keep your cool when responding to bad reviews

When your business has an online presence, it’s bound to happen. A customer is less than satisfied and leaves a one-star bad review on your Facebook page, on Yelp or on Google. Or someone leaves a negative comment on one of your business posts on Facebook or LinkedIn....

How to maintain a personal identity when growing an online business

How to maintain a personal identity when growing an online business

Growing a business today means growing a business online. No matter if yours is a local brick and mortar or a fully virtual shop, every business needs to have an online presence. Consumers turn to the internet first when making purchasing decisions--up to 97 percent...

Weathering the Social Media Storm

Weathering the Social Media Storm

The last time a major hurricane battered the Houston area, I was reporting from the aftermath of Hurricane Ike for the Federal Emergency Managment Agency (FEMA) as a member of the headquarter's public affairs team in 2008. With Hurricane Harvey, I see the intersection...

The Boomer CEO: Do I Really Need to Be on Social Media?

The Boomer CEO: Do I Really Need to Be on Social Media?

1. Do I really need to be on social media?  You don’t have to, but here’s why it’s a smart move: When a leader has an active presence on social media it shows the world (and your customers, board, stakeholders, and employees) that you’re not only listening but that...

How Executives Are Being Eaten Alive by the Social Feed

How Executives Are Being Eaten Alive by the Social Feed

Recently, I conducted a communication training session for a group of board members just as news of the turmoil at Uber began swirling. I felt the situation at the car-sharing tech giant was the perfect illustration of the urgent need for reputation management at the...

Reasons Why You Should (or Shouldn’t) Start a Blog

Reasons Why You Should (or Shouldn’t) Start a Blog

For many a solopreneur, small business owner, or side-hustler with a website, the choice of whether to start a blog or not has a simple answer - you have one. After all, that's what people do with websites. Right? Sure. But keeping up with the blogging? Ah, now that's...

Clout or Klout – What’s the Difference?

Clout or Klout – What’s the Difference?

Let's get to the bottom of measuring your social influence You've likely heard or have seen the words clout and Klout used online regarding social media and online influence, however, it's no longer easy to distinguish the difference between the two. The confusion may...

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