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214: The Anger Algorithm: Why People Are Being Attacked Online and How to Protect Yourself

214: The Anger Algorithm: Why People Are Being Attacked Online and How to Protect Yourself

by Molly McPherson | Nov 14, 2022 | Podcast

This week’s podcast discusses the anger algorithm and why social media platforms favor aggression, enraged behavior, and the shaming of people. It looks at the 60 Minutes episode “Angry in America,” what it reveals about the combative ecosystem of social...
Online Reputation Management: How to Manage Attacks by Angry Customers

Online Reputation Management: How to Manage Attacks by Angry Customers

by Molly McPherson | Nov 11, 2022 | Blog, crisis management, online reputation management

In this digital, viral age, reputation management is more important than ever. The opinion of the masses is in constant flux and even minor errors can often cause a wave of bad press that can be damaging to even large companies. Following a PR mistep, it’s...
213: How I Prepped for a Last-Minute TV Interview: 5 Tips For Going Live on Short Notice

213: How I Prepped for a Last-Minute TV Interview: 5 Tips For Going Live on Short Notice

by Molly McPherson | Nov 7, 2022 | Podcast

While you may think it’s unlikely that you will end up on a live television interview, with webinars, streaming, short-form videos, and other channels, there are so many opportunities for you to find yourself on screen. This episode breaks down five tested prep...
212: Why The Term Cancel Culture Is Dangerous And How It Can Hurt Your Brand: Kanye West Explains

212: Why The Term Cancel Culture Is Dangerous And How It Can Hurt Your Brand: Kanye West Explains

by Molly McPherson | Nov 1, 2022 | Podcast

Kanye West (better known simply as Ye) has always been a contentious figure, but after his latest string of racist and anti-Semitic remarks, major brands like Adidas are dropping their endorsements with the rapper. This episode delves into this controversy to...
211: The 3 Biggest Reasons for Hockey Canada’s Crisis

211: The 3 Biggest Reasons for Hockey Canada’s Crisis

by Molly McPherson | Oct 24, 2022 | Podcast

Please note this episode carries a trigger warning for sexual assault. After a long series of other troubling accusations, including one by a woman sexually assaulted by eight hockey players, and cover-ups, secrecy, and poor leadership, the reputation of Hockey Canada...
210: 5 Things Not to Do in a Social Media Crisis

210: 5 Things Not to Do in a Social Media Crisis

by Molly McPherson | Oct 18, 2022 | Podcast

You can unleash a full-blown PR crisis on social media with one bad move against someone with a social media platform.  To handle these situations, companies and brands need a plan.  Who didn’t prepare for her social media crisis? Bethenny...
209: PostcardMania CEO Speaks Out After Hurricane Ian Backlash

209: PostcardMania CEO Speaks Out After Hurricane Ian Backlash

by Molly McPherson | Oct 10, 2022 | Podcast

This episode of the Indestructible PR Podcast looks at the public relations crisis created by Joy Gendusa, CEO of PostcardMania in Clearwater, Florida, when she claims she underestimated the severity of Hurricane Ian and insisted her staff continue to work through the...
208: Hurricane Ian: How Social Media Has Changed the Way We Experience Disasters

208: Hurricane Ian: How Social Media Has Changed the Way We Experience Disasters

by chelsea | Oct 3, 2022 | Podcast

Anyone who lives in Florida will have heard a hurricane warning recently, well today’s episode is a hurricane content warning. At the time of this podcast’s recording, Hurricane Ian was close to making landfall. This episode looks at President and CEO of the Red Cross...
207: Adam Levine’s PR Response: What Went Right and What Went Wrong

207: Adam Levine’s PR Response: What Went Right and What Went Wrong

by Molly McPherson | Sep 26, 2022 | Podcast

In today’s digital age, with the constant posting, sharing, and posts going viral, PR crises can spiral out of control in the blink of an eye.This week’s Indestructible PR Podcast shares some key takeaways from how Adam Levine responded to his PR...
206: How to Avoid Saying Something You’ll Regret In Your Next Media Interview

206: How to Avoid Saying Something You’ll Regret In Your Next Media Interview

by Molly McPherson | Sep 19, 2022 | Podcast

Recently, Rudy Giuliani, formerly known as ‘America’s Mayor,’ sat down for a media interview with Newsmax, and likely it did not go as intended. One unprepared quote later, and the resulting gaff ended up all over social media. This type of thing can...
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