Are you someone who hesitates to talk about matters that matter to you because it is easier to stay quiet and avoid the backlash because you are responsible for other people’s well-being? Yeah? Well, me too. I understand how it feels to be in a position of...
The best way to manage a crisis is to prevent one. The best way to prevent a crisis is to identify the types of crises that can affect your business. In this episode, we cover the top 10 crisis types communicators need to know how to handle to lessen the damage or...
Pitching the press is an important part of the PR process, but it is part of the job that many PR people do not necessarily want to do. Regardless of the industry you work in or represent to the media, knowing how to effectively create a pitch for the media is the...
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