The Public Relations Pontiff

The Public Relations Pontiff

As Pope Francis continues his historic first visit to the U.S., let’s take a look at why this pope, in particular, has been able to make such a connection with the public. What does this holy, public figure possess that gives him the power to overtake a news cycle...
Campaign 2016 – 5 Lessons for Media Spokesperson

Campaign 2016 – 5 Lessons for Media Spokesperson

Whether you are sitting down for a three-hour interview or providing a ten-second sound bite, there are plenty of lessons to be learned from last week’s GOP debate broadcast on CNN for current and aspiring spokespersons. 1) Appearance Has there ever been a...
Campaign 2016 – 5 Lessons for Media Spokesperson

When Hashtags Become Bashtags – 3 Case Studies

  You don’t want Justin Timberlake & Jimmy Fallon (or even worse the 316 million active twitter users) turning your hashtag into a bashtag. Below are some cautionary tales to consider before you launch your #nextbigthing. The bigger they are, the harder...

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